I’m not curing cancer.

I’ve been an Executive Creative Director, a screenwriter, a digital agency founder, an online gaming pioneer, a writer and a dishwasher, among other things. Man, I loved that dishwashing gig.

Yes, marketing is ultimately about motivating action; getting people to do something. But before that happens, you have to make them feel something — anything. Fear. Love. Laughter. Adrenaline. Hope. Confidence. 

That’s what I do.

And I try to do it with humility, pride and a simple perspective: